Madonna sued over ‘Material Girl’ clothing range
Madonna is being sued over her right to use the name “Material Girl” for her new clothing line.
The song “Material Girl” was a worldwide hit for the pop star in 1985 and she recently chose it as the title for a fashion collection aimed at teenagers.
The clothes were designed with the help of her 13-year-old daughter Lourdes and launched at Macy’s in New York earlier this month. They include 1980s-style lace minidresses and sequinned hot pants.
But clothing company LA Triumph is taking her to court, claiming it has been using the Material Girl brand since 1997.
According to court documents obtained by the celebrity website TMZ, the company is accusing Madonna, who is listed as Madonna Louise Veronica Ciccone, of creating “deception” in the marketplace.
It is asking a judge to stop her use of the name “Material Girl” and wants all profits made from the clothing line so far.
In a statement a lawyer for the company told People magazine it had been “continually selling similar clothes in similar retail outlets at similar price points under their Material Girl brand since at least 1997.
“Madonna and her new-found company do not have the right to trade in the same space under this brand,” The company claimed it faced “a risk of being subsumed by Madonna’s profile, obvious worldwide notoriety” and the marketing campaign for her clothes.
Madonna has yet to comment.